Women at Work is a podcast by Hey that explores creativity through a female lens, interviewing top female voices across the creative industry. Each year it reinvents itself with a new topic and a new visual world.

For 2025 we focused on change, the movement, the tension, the potential behind every shift. We imagined the podcast as a scanner light moving across the surface of the creative industry, revealing bias, exposing patterns, capturing fragments of experience.

The identity echoes that motion with a dynamic system that scans across formats and adapts in real time. It is not static, because neither is the conversation.