Hey | Let it blow 2019

In keeping with one of our own Christmas traditions, we created a poster to celebrate the 2019 New Year.
This time it was the result of a collaboration with digital artist Andrés Reisinger.

We art directed Reisinger in the creation of a messy color gradient of blown streamers. Despite its appearance, it is not actually a photograph of real New Year’s streamers, but our poster is instead the result of a 3D digital approach and image still finishing.

Four different versions (colours, shapes and gradients) were created, printed and sent to clients, partners and friends along with the message:

We blow out candles on birthday cakes to make wishes.
We believe, a little bit, that blowing dandelions into the air will give us a wish.
We blow on dice for luck when playing games.

And now we have blown up loads of colourful streamers to wish happiness for you for the year to come.

Let it blow. Happy 2019!