Daydream | Identity & packaging

Daydream is Canada’s first sparkling water infused with hemp extracts.

Daydream’s unique blend of ingredients aims to increase focus while promoting relaxation.
We were inspired by closed-eye visualisations, the sort you might see when taking it easy.

The graphics were created using traditional marbling techniques, a process that produces random patterns where no two designs are the same.
The colours on the cans were chosen based on the three different flavours. Having to give up complete control over the finished result gave us a sense of freedom and the spontaneity of a dream.